About
Not just a talent manager
VISION
Make the most influential creators become the next generation of great business owners.
MISSION
8FLAMEZ empowers the world's most influential creators to become the next generation of business owners. We build every 8Flamez creator their own full-service agency. We go beyond management to build lasting enterprises, where creators don't just participate in industries, they own them.
We're Rewriting the Rules of Talent Management
Four years ago, we started with a belief that changed everything: creators aren't talent to be managed. They're founders waiting to be built.
8FLAMEZ was born from firsthand experience. When AboFlah, now the Middle East's biggest content creator, co-founded our company, he brought stories that were all too common. Broken promises. Hidden revenues. Late payments. Managers who treated creators as products instead of partners. The industry wasn't just failing creators. It was holding them back from what they could become.
So we did things differently. We didn't just manage AboFlah's career, we built his empire. We negotiated the largest creator deals the Middle East had ever seen. We structured businesses, not just brand deals. Every contract scrutinized. Every payment tracked. Every opportunity maximized for long-term ownership, not short-term gain. The result? A creator who doesn't just earn from his influence. He owns it.
The Problem Was Bigger Than We Thought
As AboFlah's success grew, so did the knocks on our door. Creator after creator came to us with the same stories, and the same untapped potential. These weren't just influencers. They were entrepreneurs who didn't know it yet. They had audiences that rivaled media companies, trust that brands would pay fortunes for, and business instincts sharpened by years of building in public. What they lacked wasn't talent. It was infrastructure.
The traditional model gave them two options: sign away control to a management company that took high percentages and delivered little transparency, or go it alone without the legal, financial, and strategic firepower to truly scale. We saw a third path. What if we could give every deserving creator the same infrastructure we built for AboFlah? Not management, but a full-service agency powered by tech of their own. One that helped them generate steady cash flow so they could make time to build businesses, not just book deals.
Technology Became Our Accelerator
To build creators into business owners at scale, we needed to rethink how talent infrastructure works. We invested thousands of hours into building proprietary systems that handle the operational complexity of running a creator business: contract management, financial tracking, deal optimization, revenue transparency, all working around the clock so creators can focus on what only they can do: create and lead. But technology was never the goal. It's the accelerator.
Our systems don't replace human expertise. They amplify it. They ensure every 8FLAMEZ creator has institutional-grade support without institutional-grade costs. Complete transparency without the bureaucracy. Speed without the sacrifice of quality. This is how you give a creator their own agency, without asking them to build one from scratch.
More Than Infrastructure
8FLAMEZ creators get what no traditional management company can offer: a genuine partnership in building their business. From our Dubai headquarters, and our expanding network across the Middle East, we provide creators with more than technology. We provide access. Free use of the 8FLAMEZ base: studios, collaborative workspaces, and a community of creators who think like founders. Strategic guidance from a team that has negotiated at the highest levels. And a network of relationships with global brands who trust us to deliver. We operate at the lowest management rates in the region, not because we do less, but because our model is built for creator success, not agency profit. When our creators win, we win. It's that simple. Every 8FLAMEZ creator has a team behind them. But more importantly, they have ownership in front of them.
The Future We're Building
The creator economy is at an inflection point. The first generation of creators built audiences. The next generation will build empires. They'll own production companies, launch product lines, acquire equity in the brands they partner with, and create wealth that outlasts any algorithm change. 8FLAMEZ exists to make that future happen, faster.
We're not interested in managing talent. We're interested in building the next generation of business owners. Creators who don't just influence culture, but own the companies that shape it. Creators who turn content into commerce and audiences into assets. This is bigger than talent management. This is economic empowerment for an entirely new class of entrepreneur.
Welcome to 8FLAMEZ. Where creators become founders. Where influence becomes ownership. Where the next generation of great business owners is being built, starting now.
What We Do
MANAGE INFLUENTIAL CREATORS
Help content creators make money with their influence.
GIVE TO CHARITY
Commit to big charity events and give back a portion of all company earnings.
HELP CREATORS BECOME BUSINESS OWNERS
We help creators build products or be part of brands building great products.
The Founders
Audience Scale & Reach
• Over 60+ million fans across all social media channels
• 50+ million subscribers on YouTube
• 100% Middle Eastern audience concentration
• Top 5 markets: Saudi Arabia, Iraq, Egypt, Algeria, and Jordan
Record-Breaking Achievements
2021: Burj Khalifa Charity Campaign
• Raised $11 million USD for charity while living in a glass box in front of the Burj Khalifa
• Earned two Guinness World Records:
- Longest charity stream
- Most concurrent viewers on a charity stream
2024: Qatar World Cup Stadium Event
• Led the region's biggest charity football match at a World Cup stadium in Doha, Qatar
• Raised over $8 million USD
Market Position
• Headlines the most impactful creator-driven events in the Middle East
• Proven track record of large-scale event execution and audience engagement
At 25 years old, he's just getting started..
Background & Experience
• California-educated (2007), Saudi Arabia-based
• Red Bull (Sports & Events): Created world-class events including Red Bull 5 and Ras b Ras (adapted for Neymar's Winning 5)
• Early-stage startup veteran: Careem and Hunger Station (both successful exits)
• Galaxy Racer (2019-2021): Built talent division from ground up. Signed Middle East's top creators: Naji ElQaq, Hanody Awesome, Topz, AboRob, and AboFlah
Proven Results with AboFlah
• Growth: 6M to 44M YouTube subscribers (5-year partnership)
• Revenue innovation: Uncovered new monetization streams
• Major event: $11M USD charity event with UAE Government/Mohammed-Bin-Rashid Al Maktoum Global Initiatives
Background
• Dubai-raised, UBC Vancouver graduate
• 4 years banking experience at HSBC London
• Fnatic (Sales Director)
⟶ Drove industry-first partnerships: Avast (acquired by Norton), Monster Energy, BenQ
⟶ Company now valued at $100M+ USD
2x Exited Founder (2015-2022)
• Level99 Creative Agency: Gaming-focused content for Fortune 500 brands (Ubisoft, NY Mets, Vancouver Canucks, Red Bull)
⟶ Exit: Acquired by China's Wanda Group (2019), integrated into Wanda Sports NASDAQ IPO
• OG Esports: Co-founded esports organization
• Achievement: Highest earning esports organization of all time ($37M+ USD)
• Only gaming team paid to use the Red Bull logo